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“

The imagination imitates. It is the critical spirit that creates.

” ~Oscar Wilde
Cinemafuture
 

‘Did you know’ 3.0

A very powerful video on how we perceive and prepare for the future now. Technology, society and humanity adapting to major events yet to unfold.
“The top 10 in-demand jobs in 2010, did not exist in 2004. We are preparing students for jobs that don’t yet exist, using technologies that haven’t been invented in order to [...]

CinemaCreativity
 

Twyla Tharp on the Subject of Motivation and Creativity

Tywla Tharp is the most celebrated choreographers of her generation. She happens to be a very compelling writer on the subject of motivation and creativity.
Her book The Creative Habit is handbook in personal discipline and creative growth. Twyla is evangelist for her body of work. In addition to choreographing new ballets, she is motivational speaker [...]

BooksCreativity

Lateral Thinking: Creativity Step by Step

Written by Martin in't Veld in April 2009
 

Lateral Thinking by Edward de Bono is the first best-seller in a long series of creativity books by the uber-guru of creative thinking.Lateral Thinking is a way of thinking that is different from our natural thinking process (linear thinking), one that heightens the chance of developing a creative idea.

Loved it because:

  • Game-changing insight into our mind and the way the generate ideas
  • Entertaining examples and puzzles
  • Clear formats for educating the idea of Lateral Thinking

You might not like it because:

  • The book gets a little repetitive after the first 200 pages, with a strong focus on grade-school education in the last third of the book.
See this book on amazon.com » See on bol.com (NL) »
“Design is the purposive application of creativity to all the activities necessary to bring ideas into use either as product (service) or process innovations.”
~ Bessant, Whyte and Neely
“Human creativity is the ultimate economic resource. The ability to come up with new ideas and better ways of doing things is ultimately what raises productivity and thus living standards.”
~ Richard Florida
Cinemaeducation
 

Alan Kay has a great Idea about teaching ideas

With all the intensity and brilliance for which he is known, Alan Kay envisions better techniques for teaching kids by using computers to illustrate experience in ways -– mathematically and scientifically — that only computers can.

InspirationPhilosophy

What the World needs now

Written by Rick van der Wal in April 2009
 

Where would we be without the Guitarifle, the MowerCycle or Wateringsneakers? We’d probably be right here, because Steven M. Johnson’s inventions are so ’sneakily outrageous’ they are unlikely to see the marketplace anytime soon. Or in Johnsons own words: “I have decided an idea has no practical worth and would never be likely to be adopted seriously (like most of my ideas), but I like it anyway.” This does not make his book ‘What the world needs now‘ any less entertaining or inspiring even – reminding us how to think outside that ‘box’ again.

what_the_world_needs_now

“Innovation is the design of future value”
~ Michael Anton Dila
CinemaCreativity
 

Tom Peters on Creatvity in Education

Tom Peters, a self-described “professional loudmouth” and marketing guru talks about how education handles creativity. The flaw in the system is, according to Tom, education is still training students to become Ford Factory workers (“leave your brains at the door”) while the economy is demanding Creative Thinkers.

ArticlesIdeation

A room full of elephants

Written by Martin in't Veld in April 2009
 

Imagine a room. The room is your creative space. The space you have to move freely from idea to idea, and let creativity happen. This room could be a brainstorm session, or just some time to yourself to think. In a perfect world, ideas would just float in and out of that room, and your prepared mind would be able to make those connections that create value.

But people aren’t perfect, and therefore perfect hypothetical scenario’s aren’t perfect. Most of the time, ideas don’t start flowing freely through this creative space. Brainstorm magic doesn’t automatically happen, and even the best sources of inspiration can find fierce opposition making it difficult to create those Great Ideas.

The problem is most of these creative spaces don’t start out empty. People don’t come to a brainstorm session without presumptions or pre-made solutions they’ve already made up their minds about. You don’t start without presumptions about a problem and its solution.

These assumptions and ideas are the elephants. Read the rest of this article »

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  • Welcome to Crinid!

    Welcome to Crinid. A website that offers refreshing insights in the process of creating great ideas (ideation). We offer insights, methods, and inspiration to amplify your creativity and manage your ideas.

    So whether you are a blogger, marketer, designer or anyone else who's work depends on creative ideas, Crinid is a great website to keep track of. If you'd like to know more about why and how Crinid works to improve your ideation, check out our short presentation The Anatomy of the Idea.

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Recent Comments

  • Rick van der Wal commented on:
    Random Rules for Ideas:

    "Certainly true, though not always easy to make the distinction even when you are ware of your o..."

  • Raymond commented on:
    Random Rules for Ideas:

    "Nice post. I was not aware of Seth's blog. I have added it to my rss feed. One of the rules tha..."

  • Peter Jones commented on:
    The Box: Why Brainstorms Fail:

    "Great! As Arne said "I'll be back!" I really like your posts - right up my street. Can we pleas..."

  • Tammy commented on:
    The Box: Why Brainstorms Fail:

    "Interesting that the buzz words for creativity, "out of the box" hamper creativity! We met annu..."

  • Kamala commented on:
    Creativity overcomes everything:

    "dreaming is a relavent aspect to creativity....many inventions, and profound miracles came from..."

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Ideas in progress:

  • Battle of Concepts for Heineken 3.0

    Concept contest to build a Heineken 3.0 website, building their brand in the 'party scene'.

  • The Little Book of Brainstorming

    Small booklet that will be a recource for managing, facilitating and participating in a Brainstorm.

  • Imaginarium

    A forum/social part of the website used for idea notations, development and discussion.

  • Creativity lecture and workshop

    My second creativity, inspiration and ideation lecture and workshop for the School of Applied sciences in Rotterdam

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