Creativity: Flow and the Psychology of Discovery and Invention by Mihaly Csikszentmihalyi is an excellent analysis of how creativity occurs, and how creative individuals have influenced their respective fields and domains of knowledge and arts. He does so by going through an extensive analysis of over ninety creative individuals of note. The book presents a process that is useful to any person who is attempting to improve their organizational or personal creativity or is curious about the components of creativity.
Loved it because:
- Written by a very talented writer, and author of the best seller ‘Flow‘.
- Insights from actually, successful, creative people. Mihaly observed and interviewed a long list of creatives and hands you their insights that have come with experience.
- A good definition and insights into the essence of creativity itself – the psychology of wanting to invent, improve and discover.
You might not like it because:
- Mihaly makes a number of claims that are a little hard to swallow for young professionals and digital natives (the idea that you have to work in one field for about 10 years in order to do something truly creative), a group that is fairly unrepresented in the book and list of interviewed creatives.